Brands & the collaborative economy: the 25+ best case studies

Brands and the collaborative economy: the 25+ best case studies

2015 was largely focused on Uber, BlablaCar or Airbnb.
The connection between those companies is that they are all structured around on the collaborative economy whiche economy, which means that they enable people to collaborate together and make money out of it.
The iInternet’s history has always revolved around been to helping people to collaborate more and more.   bBut up until recently, it had been so far it was impossible to earn money by proposing services and bypassing big corporations.…