A strategic vision of Social Media

Many things are written everyday on the social web and how brands can embrace it.
I wrote this post a few months ago and as it was successful in it’s french version, I decided that I should do a presentation out of it.
Because I love what I do, I refuse to tell stupidities to my clients.
Unfortunately, many are wasting those conversations tools as they are trying to apply the old methods.
Therefore, I decided to launch this presentation to help marketers better understand how they can use those tools.…